You know that social media is a powerful tool for building your brand, but what type of content should you be creating?
User-generated content (UGC) is one of the most effective ways to connect with customers and promote your sustainable brand.
Here are 3 easy and effective ways to get your customers talking about your brand;
- Run a contest or giveaway and ask customers to post photos or videos of themselves using your product.
- Feature customer testimonials on your website or social media pages.
- Ask customers to write reviews of your products on online retail sites like Amazon or Etsy.
In fact, UGC can increase purchase intent by up to 97%. User-generated content (UGC) is one of the most effective ways to do this. UGC is authentic and trustworthy and helps you connect with customers on a deeper level.