How Much Does Email Marketing Cost in 2025?
Let’s be real: Email marketing isn’t just a marketing “channel” anymore. It’s a weapon—one that delivers insane ROI, builds relationships, and drives consistent revenue. But the big question for most eCommerce brands? How much does it actually cost? Here’s the short answer: It depends. Your costs will vary based on factors like list size, automation […]
How Email Can Power Your Customer Loyalty
Customer retention isn’t just important—it’s critical. With acquisition costs rising and privacy updates making it harder to reach new customers, loyalty strategies aren’t just a nice-to-have—they’re a must. The math speaks for itself: it’s five times cheaper to retain an existing customer than to acquire a new one. Why? Because loyal customers already trust your […]
The No-B.S. Guide to Ecommerce Email Marketing
How to build email strategies that convert, keep customers hooked, and grow your DTC brand like wildfire. Why Should You Care About Email Marketing? Here’s the deal: If you want your DTC brand to grow, you need tools that deliver results. And email marketing is a workhorse. It’s not flashy, but it gets the job […]
How to Supercharge Your Social Media with Email Marketing
Email marketing and social media are like peanut butter and jelly—they’re good on their own, but together? Unstoppable. Think about it: ✅ Social media is where you discover and engage with new audiences. ✅ Email marketing is where you nurture and convert them into repeat customers. But here’s the thing: not everyone opens your emails […]
8 Proven Strategies to Build Your Email Marketing Lists in 2025
Email marketing is one of the most reliable ways to connect with your audience, build relationships, and drive conversions. With over 4 billion daily email users (set to hit 4.6 billion by the end of 2025), there’s no better time to grow your email list and maximize its potential. Whether you’re just starting out or […]
5 Steps Toward a Successful Email Marketing Campaign
Want your emails to stand out in crowded inboxes? Here’s how to create campaigns that drive real results—boosting engagement, conversions, and ROI. ✅ Define Your Goals and Target Audience Every successful email campaign starts with clear goals and a deep understanding of your audience. Example: A fitness brand might send workout tips to beginners and […]
What Is Email Marketing and Why Does It Work So Well?
Let’s face it. We all have a folder in our inbox stuffed with marketing emails, yet there’s always that one brand we can’t help but click on. So, what makes their emails so irresistible? Spoiler alert: it’s not just luck. Key Takeaways ✅ Email marketing is the most powerful and cost-effective way to promote your […]
Answering YOUR Email Marketing Questions
No, email marketing isn’t dead. And yes, personalized emails outperform generic ones. But let’s skip the usual FAQs and dive into the questions that matter to YOU. These aren’t just about what works in email marketing — they’re about showing you how to wield it to your advantage. Here are five handpicked questions straight from […]
The Complete Guide to Winning at B2B eCommerce in 2025
Building a thriving B2B eCommerce business doesn’t have to be complicated. Whether you’re expanding into B2B from B2C or jumping straight into the market, this guide will simplify the process, help you scale, and ensure you’re set up for long-term success. Let’s get straight into it. Why B2B eCommerce Matters The B2B space is exploding. […]
7 eCommerce Trends to Watch in 2025
The eCommerce game is evolving fast, and with 2025 right around the corner, it’s time to step up. This year brings new opportunities to double down on what works and embrace the trends shaping the future of online shopping. So, what should you focus on to make your store thrive? Here’s a breakdown of seven […]
