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Crimson & Clover, a brand that embraces the spooky, fun, and festive spirit, partnered with Blossom Ecom to create a fully custom email marketing system. Our mission was to create a series of engaging and personalized email campaigns that would resonate with their unique audience, drive sales, and build a loyal customer base.
For the Welcome Flow, we designed a series of exciting and festive emails to introduce new subscribers to Crimson & Clover. The flow included a warm welcome, an introduction to the brand’s quirky and spooky products, and an exclusive discount to encourage first-time purchases.
The Post-Purchase Flow was designed to enhance customer satisfaction and encourage repeat purchases. After a customer made a purchase, they received a series of thank-you emails, tips on enjoying their new products, and exclusive offers to keep them engaged with the brand.
The One-Time Buyers Flow was aimed at customers who had made a single purchase. The flow included emails encouraging them to explore more of Crimson & Clover’s festive offerings with special offers and personalized recommendations.
Our Abandoned Browse Flow targeted customers who had shown interest in Crimson & Clover’s products but hadn’t made a purchase. The emails highlighted the unique benefits of the viewed items and included personalized recommendations to bring them back to the website.
To recover potential lost sales, we implemented an Abandoned Cart Flow. This series of emails reminded customers of the fun and festive products left in their cart and encouraged them to complete their purchase with special incentives and a sense of urgency.
The Blossom team is ready to work with you!
Select the best option for your email marketing needs.
The Blossom team is ready to work with you! Select the best option for your email marketing needs.
Schedule a 15-minute call to set up your complimentary Email Marketing Audit. We’ll go over a few things:
Schedule a 15-minute call to set up your complimentary Email Marketing Audit. We’ll go over a few things:
Learn about our expertise, services offered, and how we can customize a strategy unique to your brand.
Check out our free email marketing masterclass, where we show you how to do what we do.
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